Blueprints Podcast
Tune in for professional advice and real remodeling stories that help you plan, design, and build confidently.
An Overview of the Podcast
Blueprints dives deep into the world of entrepreneurship through the lens of remodeling, leadership, and legacy-building. Hosted by father-daughter duo Michael Flory and Isabelle Braeutigam of Custom Built, each episode uncovers the real stories behind business growth, creative problem-solving, and personal development.
Whether you're scaling a team, growing a brand, or navigating a complex project, you'll hear authentic conversations that go beyond blueprints—and into the mindsets that drive transformation.
This podcast is for you if:
You’re a business owner or leader looking to grow through real stories from the trades
You value self-improvement and learn best from honest, lived experiences
You’re in remodeling or construction and want to build a purpose-driven, profitable career or company
Our Goal
We created this podcast to inspire builders—not just of homes, but of ideas, businesses, and better lives.
Through honest conversations and industry insight, Blueprints empowers professionals to think bigger, lead better, and keep growing.
We believe every story shared holds a lesson, and we’re here to help you find yours—one episode at a time.
Meet the Hosts
Michael Flory, owner of Custom Built, and Isabelle Braeutigam, Director of Marketing, bring a dynamic blend of experience and fresh perspective to the Blueprints podcast.
With Michael’s decades of industry expertise and Isabelle’s innovative approach to storytelling, they host thoughtful, real-world conversations about design, leadership, and legacy. Along the way, they’re joined by inspiring guests—entrepreneurs, creatives, and changemakers—who share the lessons behind their own growth and impact.
Blueprints is powered by the entire Custom Built team. From design to production, every team member plays a vital role—not only in crafting beautiful homes, but in shaping the values and vision that make this podcast possible.
